Health leads are the best way for a new health agent to get started quickly. Before looking for a good health lead company you need to ask yourself the following questions:
1. What kind of budget do I have for health leads weekly? When you come up with a figure write it down and go to the next question.
2. What can I do to place control on the leads I am getting so that I don’t go over my budget? This can include buying cheaper health leads, setting filters so that you get the leads you want, limiting geographical area (you may also want to look at smaller rural areas, usually has less competition and leads coming from these areas tend to come in slower. Some lead companies also allow you to turn their service on and off at will.
3. How good is my sales talent? If you have experience in sales you might be better off getting exclusive leads, on the other hand if you are less experienced you might want to buy cheaper leads to gain experience.
4. What kind of return on investment am I looking for (and how soon)? This is the target you must reach in order to stay in business.
5. What type of return policy does the health lead company have? If that does not seem good to you then that company might load you down with bad leads therefore wasting your money.
6. Will the company give me some new leads for free as a trial offer? This will help you try before you buy.
7. Does the lead company require a high setup fee? Many lead companies do this so that they are not left holding the bag when an agent does not want to pay for their leads.
8. Do they include a leads management system for your leads? This can be extremely helpful to have a place to keep track of your business and notes.
9. Are the leads truly delivered in real time? Some companies sell leads to direct carrier sales before an agent ever sees them.
Answer all of these questions an write these answers down so that you don’t miss anything when dealing with one of their sales reps, that way you do not leave anything out. This will help you make a good decision when buying health leads.
Cheers,
Mac
