OK, I know a lot of you out there have a lot of questions about generating your own insurance leads using SEO techniques on your web sites. The best place to start is to first make a decision if you are want to do it on your own, use automated programs to achieve results, or outsource the work completely. This decision should be made based upon how much time you want to spend doing as opposed to how much money you want to spend on getting a high ranking for selected keywords for your website.
The first choice is the least expensive but the most time consuming. Having the time available and the patience to do the work is the key to success when doing SEO work for yourself. Although this work can be tedious and frustrating you’ll also be learning a valuable skill that you can apply to any business you decide to go into in the future. Also if you become good at this, you can charge other people for your knowledge and work doing this. If you are a total beginner, I would suggest checking out the 30 Day Challenge. This is a free program that will teach you the basics of SEO and also will give you the tools to check the progress of your work. I’m also looking for a team to do to challenge with me this year. If you’re interested just e-mail me and let me know. It’s really amazing what you can accomplish working as a team.
One way you can speed up your progress when doing your own a SEO for your insurance leads generating website is to use some of the many automation programs to do some of the heavy lifting for you. These programs can automate many of the processes such as blog postings, social book marking, back linking, article writing and submisson, and many other time consuming tasks. Another type of software that is very worthwhile to purchase is key word research and back link tracking software. This type of program allows you to find high traffic keywords, see what kind of competition you’re facing in the search engines for your key words, and to track the number and quality of back links you’re getting for your website. One program that I strongly suggest is SEO elite, which is one the best on the market. Using these types of tolls can give you big advantage over your competition.
The easiest way but also the most expensive way to get your web site ranked using SEO is to completely outsource it to the experts. This can be pretty expensive especially if you’re a new agent just getting started in the business, but there are many well trained and well equipped experts they can get sure website and ranked highly in the search engine results pages very quickly. There also a few that I know of that specialize in insurance leads generating web sites. They include Dave Miller, Y.L.Prinzel, and Nick Perry, all who can be found on the insurance agents forum. They are all known for doing high quality work for a reasonable price. They also know what you’re trying to accomplish as insurance agents.
I hope I’ve given you a few things to think about and to consider before attempting generating your own Insurance leads from your own web site.
Cheers,
Mac